Moxie, The Path to the Good Life - New England Historical Society

Moxie started out as nerve food and at one point it outsold Coca-Cola. It still has a cult following in New England.
President Calvin Coolidge celebrated his inauguration with a cold one. Boston Red Sox great Ted Williams was a spokesman for it.  E. B. White wrote,  “Moxie contains gentian root, which is the path to the…

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Aroostook County man proves he can still chug more Moxie than

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