Barbie's sales are booming. Has the doll shed her controversial past?
By A Mystery Man Writer
Last updated 15 Jul 2024
Barbie has over 99 percent brand awareness globally, and more than 100 Barbie dolls are sold worldwide every minute.
Barbie sales lifted toy manufacturing company Mattel to a 15-year growth record. Mattel President & COO Richard Dickson joins Yahoo Finance Live to discuss how Mattel has transformed its Barbie business over the last decade and weigh in on the state of the toy industry amid pandemic.
Barbie sales lifted toy manufacturing company Mattel to a 15-year growth record. Mattel President & COO Richard Dickson joins Yahoo Finance Live to discuss how Mattel has transformed its Barbie business over the last decade and weigh in on the state of the toy industry amid pandemic.
The History of Barbie: Rejection, Lawsuits, and Controversy
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the Bloom Report Mar 5-12 2021
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Barbie dull? Sales slump drags down Mattel results
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Meet the American who brought Barbie to life, Ruth Handler, fierce
Press
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Bathing Suit Barbie Then and Now NEW IN BOX +
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Barbie' Review: The Most Subversive Blockbuster of the 21st Century?
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